Email marketing is not just about sending out promotional emails. It’s a channel for communicating and building relationships with customers. At its core, creating newsletters is close to content marketing, which aims to give the reader helpful information. But signing up to receive emails shows the reader’s interest in your products or services, so it’s […]
Writing an effective newsletter email in 2022 Read More »
Sending regular email newsletters is a great way of communicating with your subscribers and keep them engaged. All you need to do is keep readers entertained while gently promoting your products and services while building trust and authority. But entertainment shouldn’t just be your only goal. You likely want your email newsletters to convert too.
How to Create an Email Newsletters That Convert Read More »
Email marketing is a vital channel for engaging with visitors and encouraging them to become repeat customers. Done right, email is cost-effective and offers a targeted approach to building a loyal audience. It’s also measurable so you can assess how well each email performs and refine them as you go. Of all the marketing options
9 eCommerce email marketing strategies to help build an amazing brand Read More »
Email marketing is a great way to keep in touch with your customers and announce new marketing campaigns. However, did you know that you can embed videos directly into your email messages? This can be a great way to grab attention and engage your audience. In this blog post, we will discuss the benefits of
Make Better Announcement Campaigns by Embedding Videos in Emails Read More »
It’s good to be a modern email marketer! We have a huge range of services, metrics, and tools at our fingertips. However, many newbie email marketers (and even experienced professionals) make mistakes that negatively affect their reputation and clients’ advertising budgets. It happens by accident, out of haste or ignorance and can easily be avoided.
15 common email marketing mistakes you need to avoid at all costs Read More »
Multi-channel marketing, in its essence, is a customer-centric approach that calls for constant vigilance and optimization on the part of marketers. What separates it from other techniques is the presence of a single focal point for diverse marketing activities. Using it, marketers are able to launch the campaign across different channels and follow customers as
How Does Multi-channel Marketing Support Your Email Strategy? Read More »
Were you waiting to embed a date field into your call-to-action? Or to hide a specific popup or call-to-action when a particular cookie is set? Convert Pro version 1.3.0 has all this! In the previous update, we released a feature that allowed you to show a popup when a particular cookie is set. This update introduces
Introducing Cookie Based Trigger to Hide Call-to-Actions and More! Read More »
In this case, let us consider that we have a special offer for those who subscribe to my newsletter. So, I have this particular call-to-action as shown in the image below. This is my first call-to-action that asks users to subscribe to my newsletter. When users submit this call-to-action, they are subscribed to my list
Let’s say I have the following call-to-action in which I ask users to subscribe to my newsletter. When users submit this call-to-action, they are already added to my list and I don’t want them to see another call-to-action (the following one) that asks them to do that again. In order to implement this, we’ll need
There might be instances when you wish to show a special offer to only those who have seen and opted for the first offer that you displayed in another call-to-action or in case they’ve seen and opted-in through your subscription call-to-action. You can think of many such instances when you wish to display a particular
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