Marketing Tips

15 common email marketing mistakes

15 common email marketing mistakes you need to avoid at all costs

It’s good to be a modern email marketer! We have a huge range of services, metrics, and tools at our fingertips. However, many newbie email marketers (and even experienced professionals) make mistakes that negatively affect their reputation and clients’ advertising budgets. It happens by accident, out of haste or ignorance and can easily be avoided. …

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How to write an effective newsletter email

Writing an effective newsletter email in 2022

Email marketing is not just about sending out promotional emails. It’s a channel for communicating and building relationships with customers. At its core, creating newsletters is close to content marketing, which aims to give the reader helpful information. But signing up to receive emails shows the reader’s interest in your products or services, so it’s …

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How to Create an Email Newsletters That Convert

How to Create an Email Newsletters That Convert

Sending regular email newsletters is a great way of communicating with your subscribers and keep them engaged. All you need to do is keep readers entertained while gently promoting your products and services while building trust and authority. But entertainment shouldn’t just be your only goal. You likely want your email newsletters to convert too. …

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Automate Event Registration With A WordPress Plugin

Save Time by Automating These 5 Tasks With a WordPress Event Registration Plugin

Automation offers the gift of time. Think for a moment about what woke you up this morning. Chances are, your mobile phone likely did that for you. After you purchased your shiny new phone, you probably set up your morning alarm. Since then, it has continued to wake you up every morning. This happens every …

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Multi Channel Marketing

How Does Multi-channel Marketing Support Your Email Strategy?

Multi-channel marketing, in its essence, is a customer-centric approach that calls for constant vigilance and optimization on the part of marketers. What separates it from other techniques is the presence of a single focal point for diverse marketing activities. Using it, marketers are able to launch the campaign across different channels and follow customers as …

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